I drive an older car that I always knew would break down some day in a bad place and need towed. I figured I could always easily look up the number of a towing company using my phone's internet service if I ever needed to. Recently, my car started making an alarming sound that led to me pulling off the road while driving down the highway. It then wouldn't start back up. I grabbed my cell phone and went to do a web search to find a local towing company, and I realized I had used up all of my data plan for the month! It was late at night, so I had to call and awaken friends until someone answered who could help. I created this blog to help others avoid the same embarrassment as me. Always keep the number of a tow truck company in your car.
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Keep the Number of a Tow Truck in Your Car
Obtain A Larger Client Base For Your Towing Business
Terri Carroll
When you own a towing business, your day is filled with call after call as you ride out to help those who are stranded. Providing great customer service should be at the top of the priority list for every business. When a customer has a bad experience with a company, they are less likely to use them again. This could mean a heavy decline in your client base. It is important that you make your customers feel special during every tow to help gain more clients in the long run.
Stay Prepared
One of the best ways to provide great customer service to your customers is by being prepared. During the winter times, you can expect more towing needs. This is a time in your business when things can get very hectic. When you are unorganized and not prepared, you could fail at having the patience your customers require. The best way to be on top of your game is by having your act together and being prepared for the job you're about to do. Your customers will notice your attitude whether it be good or bad.
Around the Clock Service
If you really want to impress your customers, you need to be there when they need you. For towing businesses, your customers may require your assistance all times of the day and night. Whether it is 2:00 a.m. or 2:00 p.m., it is important that they can depend on you. Having someone on duty to take calls is crucial to building your business. Since not all towing companies run 24 hours a day, this is where you can really add to your client base if you are open around the clock.
Provide Incentives
One of the best ways to add to your clientele is by providing them with special incentives to lure them over. Everyone loves a great deal and enjoys being able to save money on a service they need anyways. If you run an automotive repair company along with your towing business, this is a great way to double up on business. You can offer a special that includes free towing with a repair. If towing is your only business, you can offer specials like free towing for the first 3 miles or $25 off any towing service. There are numerous ways to help save your customers money and retain their business in the long run. Take a look at companies like Jenwar Towing & Recovery for ideas.
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